Local Football Global Market

Client

Client

Kappa

Kappa

Type

Type

Global Campaign

Global Campaign

Year

Year

2024

2024

TEAM

TEAM

Quentin Eveno

Quentin Eveno

Project manager

Project manager

Valentin Genton

Valentin Genton

Production

Production

Sabi Singh, Bastien Eveno

Sabi Singh, Bastien Eveno

Photographers

Photographers

Yvana Bolinois

Yvana Bolinois

Video

Video

About

About

By producing the "Local Football, Global Market" campaign, we aimed to create a sports-and-art fusion between US Rungis and the Rungis International Market. The jersey features patterns of fruits, vegetables, and flowers, a playful nod to the market stalls explored during the shoot. Designed with long sleeves and vibrant colors, the jersey is suitable for cold weather and nighttime wear, reflecting the attire of the Rungis market traders.

By producing the "Local Football, Global Market" campaign, we aimed to create a sports-and-art fusion between US Rungis and the Rungis International Market. The jersey features patterns of fruits, vegetables, and flowers, a playful nod to the market stalls explored during the shoot. Designed with long sleeves and vibrant colors, the jersey is suitable for cold weather and nighttime wear, reflecting the attire of the Rungis market traders.